Srini is an Associate Professor and holder of the Donald and Gabrielle McCree Endowed Professorship in Business at the University of Vermont’s Grossman School of Business. Srini’s research demonstrates how social innovation can serve as a potent tool in providing wellbeing enhancing solutions in contexts of poverty. His publications are based on field data gathered from diverse contexts of poverty spanning five continents. Srini is an award-winning researcher and teacher. His research has won discipline-wide awards from the American Marketing Association and the Association of Consumer Research. Srini was voted the professor of the year by his MBA students for three consecutive years.
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