Management Insights

Why Do Rival Firms Join Forces? A New Study Unpacks the Power of Business Collective ActionĀ 

Why Do Rival Firms Join Forces? A New Study Unpacks the Power of Business Collective ActionĀ 

In today’s competitive markets, it may seem surprising that rival companies would choose to collaborate—but they do, and often with significant impact. Business collective action (BCA)—the coordinated efforts of competing firms to pursue shared interests—has become a...

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